Managed Website Services (MWS)

Website services for hotels 

The "Managed Website Services" (MWS) team creates and optimizes modern, elegant hotel websites in the area of conflict between standardization and individual class.

Our Mission

Increase Website Conversions and online direct bookings for hotel websites.

What is it about?

Links

Our Booking Widget

Unique. Customizable.

What I did

Research
Wireframing
Prototyping
Final Design
  • research what other provider do (booking.com, trivago)
  • set goals for the new version: 
    • better CVR
    • better UX
    • flexibility (IBEs, content, branding)
    • better setup process for MWS
  • Prototype design for stakeholders
  • User tests with version 1
  • Documentation in Confluence

desktop only, mobile just a button

 

Our Success

Conversion Rate: 18 – 23 %

We have analyzed how many users are visiting the websites (sessions) and how many of them are finally get connected to the IBE by using the widget or one of our direct booking buttons. The CVR is an avarage from 56 hotel websites that are using Sitejet as CMS. This number is our main KPI. 

Tools & Software

Tools We Work with

Sitejet

Airtable

Confluence/Jira

Trello

Freshping

Tableau

Seranking

Coogle

Hotjar

Search Console

Page Speed insights

Google & Microsoft Suite

Figma

Pen & Paper/whiteboard

Get Insights here.

info@julia-reichstein.de

0163-2792952